top of page
OUR INSIGHTS
Pioneer Consulting Asia-Pacific has conducted in-depth primary and secondary research into four emerging and fast growing industries - Gaming and eSports, HealthTech, ePayments, and Edutech. In our Industry Insider series, we have distilled our findings and insights in each industry into short, easily-digestible infographics:
Search
Online video trends in Myanmar, Vietnam and Laos
Online video viewing is increasing in many key markets in South East Asia such as Malaysia, Singapore, Philippines, Thailand, and...
Multi-Channel Networks are emerging in South East Asia…but how will they grow and flourish?
Digital video is experiencing strong demand in South East Asia, with Vietnam, Thailand, and the Philippines showing the highest average...
Mobile Video Preferences in Myanmar - Highlights
Just three years ago, mobile penetration in Myanmar was below 10% with only one service provider in the market. Today there are 3 major...
IoT Opportunities for Telcos – beyond connectivity are there any revenues for telcos?
As telcos look for alternative revenue sources, (Internet of Things) IoT represents a major business opportunity for them....
Increasing revenue through targeting micro customer segments
It was not too long ago when mobile operators commanded the end-to-end product space for their customer, where the typical products...
How telcos can sell more than connectivity services with their IoT offerings
With forecasts targeting USD 1.5 trillion in revenues by 2020, it’s no surprise telcos are developing their IoT enterprise strategies and...
How should telcos make convergence work?
As mobile markets get saturated and core services of voice and SMS die off, telcos are going to have a significant revenue gap to fill in...
How do OTT players prioritize non-traditional distribution channels?
In many markets, OTT video content is distributed through telcos or directly to consumers. However, with many OTT video content providers...
How can Pay-TV operators leverage the popularity of eSports?
eSports serves as an excellent channel for media companies and telcos with Pay-TV offerings to re-engage with the traditionally...
How can content providers leverage AI to enhance their content hit rate?
To outsiders, it may seem as though Netflix simply chooses to create content that it thinks “subscribers might like”. The truth is more...
Market Research Highlights - Video Viewing Habits in Myanmar, Thailand and Vietnam
Highlights from PCA’s 2018 market research on consumers’ online video viewing habits in Myanmar, Thailand and Vietnam Online viewing...
Market Research Highlights - Consumers’ Online Video Viewing Habits in Indonesia & the Philippines
Highlights from PCA’s 2018 Market Research on Consumers’ Online Video Viewing Habits in Indonesia and the Philippines Following the...
Emerging online viewing habits are likely to boost SVOD in Indonesia
With an influx of SVOD players like Netflix, Iflix, Hooq, Maxstream and Viu in recent years, the supply of digital content in Indonesia...
China offers many digital opportunities but what about the challenges?
China’s phenomenal growth over the last decades was underpinned by the cementing of its place as the world’s factory in the late 1990s...
Can online advertising be profitable for small to midsized OTT video players?
Can online advertising be profitable for small to midsized OTT video players? The rapid rise of internet users in the past decade has...
What is driving SVOD growth in China?
For OTT video service providers in South East Asia struggling to monetize their platforms, China may serve as a beacon of hope. China...
Will anyone pay for online content?
Online video viewing is increasing across South East Asia. Recent research has shown that urban consumers in the majority of markets in...
A Media Company’s Guide To Targeting The Youth Community In Asia
Reaching out to and engaging the youth audience has become a key focus area for advertisers and hence media companies in Asia, where the...
See our other insights:
Anchor 1
bottom of page